IMMERSIVE EXPERIENCE
INNOVATION
Experience the future of mobility. Now.
Discover our most innovative technologies with a new immersive experience
Step inside the vehicles of the future to interact with in-depth content and discover the technologies that will revolutionize the driving experience.
MyAvatar
MyAvatar is Marelli’s AI-powered vehicle assistant, which can interact with the driver and the passengers for an immersive and engaging user experience. MyAvatar embeds Marelli’s proprietary voice recognition software and text-to-speech engine, to interact with the driver as a real co-pilot.
AMOLED Display
OLED technology provides high contrast and gamut level, reduces switching time and allows for thinner packaging. OLED can be applied to Cockpit display and Rear seat display, as well as to Curved displays.
Hidden display
Our third generation Hidden Display features interactive and informative functions leveraging a display installed under a translucent surface decoration.
Multi-Functional Layer technologies
Multi-layer area allowing to visualize information and give feedbacks when needed through the decorative transparent material. It supports intuitive operation by situation-adaptive functions, such as Left/Right steering switch for remote-operating instrument cluster/CID or other Touch switches functionalities inside the cabin.
HorizonView
The HorizonView Display provides high quality reflections on the bottom edge of the windshield. Images are reflected from a TFT source placed at its base. It ensures clear visibility through high-contrast images at every light environment condition, with a distinctive appearance at a competitive cost.
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